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Just by adding KEWPIE MAYONNAISE JAPANESE STYLE, any dish or ingredient becomes instantly delicious.
KEWPIE becomes more than a name - it's a verb.
"To KEWPIE IT!" means to elevate food into something crave-worthy.
It's a spark of flavor, a touch of creativity, and a global invitation to reimagine your plate.
KEWPIE IT!
Color your world, one delicious squeeze at a time.
KEWPIE Mayonnaise Japanese Style brings rich, bold flavor that transforms everyday meals into something extraordinary.
KEY PRODUCT PILLARS
RICHNESS
Made with
100% egg yolks for
deep, savory richness.
HERITAGE
Over
100 years of
Japanese heritage.
AUTHORITY
Japan's
No. 1 Mayonnaise
since 2011.
Source: INTAGE SCI Mayonnaise and Dressing Market Share in Purchase Value and Volume in Japan from August 2011 to July 2025
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